Dashboard

The dashboard provides quick and valuable data, along with an overall view of the health of your Realm and easy navigation to additional reporting.  

• Updated: September 2020 
• Audience: WhatCounts' User 
• Version: 2.0 

9/3/20 Updates: 

General

• Open/Click Rates were removed. You can find this data on the corresponding Overview pages. 

Recent Campaigns

• Campaign and List are now separate columns 
• Added Segment as a new column 

Scheduled Events 

• Clearly sorted by most recently scheduled 

Overview 

1. Send Trend 
2. List Growth 
3. Sent 
4. Recent Campaigns 
5. Scheduled Events 

Definitions 

First Name 

• First name of user logged in to platform 

Total Sent 

• Total sent within selected time frame across all campaign types (Deployed + API + Automation + SMS) 

Send Trend 

• Total Sent within selected time frame by Campaign Type (Deployed, API, Automation, SMS (if SMS feature is enabled) 

List Growth 

• Total Subscriptions across entire database 
• Growth / Churn rate based on selected time frame 
• Total Subscriptions within selected time frame 
• Total Unsubscribes within selected time frame 

Deployed Emails 

• Total sent within timeframe (Deployed only) 

Automation Emails 

• Total sent within timeframe (Automation only)  

API Emails 

• Total sent within timeframe (API only) 

SMS Messages 

• Total sent within timeframe (SMS only) 

Recent Campaigns 

• Five most recent campaigns launched to at least 500 contacts  

Scheduled Events 

• Five upcoming scheduled events (includes reports and exports)